On August 31st, 2019, YOYOSO opened the Benoni store grandly in Johannesburg, the largest city in South Africa! Located in the core trading area of the shopping center, and opening at the weekend, the store attracted a large number of consumers to visit and purchase in the store with abundant opening activities and new shopping experience, so the scene was very lively.

　　Located at the southernmost point of its continent, South Africa is the second largest economic entity in Africa, with a high standard of living and relatively stable economy compared with other African countries. Superior geographical advantages and resource advantages have laid the foundation for the rapid development of South Africa’s potential is very considerable. The rapid entry of YOYOSO is expected to bring new opportunities to the local retail department industry and meet the demand from local consumers for department store products of “aesthetic fast fashion” and “super-high cost performance”. At the same time, YOYOSO hopes to inject the brand new chain department store concept into the South African market, to improve the quality of life and the pursuit of fashion for consumers!

　　Founded in 2014, YOYOSO has more than 1000 stores in more than 30 countries around the world, including China, Malaysia, the Philippines, Australia, New Zealand, Mexico, Bahrain, brunei, Georgia, Kuwait, India, South Africa, Hungary, Mongolia, Brazil, the United States, Guatemala, Ecuador, France, Russia, Iraq and other countries.

　　As an aesthetics life designer brand, YOYOSO has more than 5000 fashion items in the whole series, and launches 500 new products each month, with 8 categories covering health&beauty, creative furniture, digital accessories, products for four seasons, fashion bags, fashion jewelry, stationery&sports gifts, leisure food, which are designed with heart and soul by more 100 aesthetics designers worldwide. We give different products with different and corresponding attributes and expressions, and make every effort to satisfy the consumers for their dual demands for “functions” and “aesthetics” of products!

　　In the future, YOYOSO will enter more countries and regions to promote the international development of physical retail, which will let more consumers get the unprecedented and new shopping experience.